Do you have a party planning blog? Are you are looking for ways to promote your party blog posts and increase your traffic?
When I first started my blog in 2016, building your audience and traffic definitely seemed a bit daunting. I want to share a few useful tips that I’ve learned to help increase traffic to my website.
If you’d love to start a party blog but haven’t yet, be sure to check out my post How to Start a Party Blog. If you are interested in signing up for an account with Bluehost.com, you can do so by clicking on this banner.
1. Submit Your Parties to Popular Party Blogs
This post may contain affiliate links. This just means that if you click on a link and buy a product, I receive a small commission with no expense to you.
Read my full disclosure here.
Are you following any popular party bloggers? I’ve put together a list of party bloggers who accept party submissions with the possibility of featuring your party. All you have to do is follow their rules and submit your high quality photos and ideas.
Kara’s Party Ideas is a party ideas blog created by Kara Allen, a well-known party blogger and stylist. On a daily basis, Kara’s Party Ideas features their favorite party submissions from around the world.
Catch My Party is another helpful resource if you want to showcase your parties. They give you the option to set up a profile and upload party photos and details. If your party is one of their favorites, you might get the chance to be featured on their blog!
Pretty My Party is a beautiful blog created by Cristy, a talented party planner who loves the details! Pretty My Party will feature party and holiday ideas, recipes, crafts and more. This blog has a bit of inspiration for everyone!
2. Build Relationships with other Bloggers
Photo Courtesy: PicJumbo_com
Follow the “Top” Bloggers in the Party Niche
If you are just starting a party blog, it may feel like it’s hard to find other bloggers to connect with. I know exactly what that feels like. In order to get your name out there, follow quite a few “top” party bloggers on social media and comment on their posts. Interacting with others helps to build relationships in the blogging world.
Join Groups on Social Media
Facebook and Google+ have groups and communities all about party planning and styling. To find groups, I just did a quick search for party ideas and joined ones that sparked my interest.
Find Ways to Collaborate with Others
As a blogger, it’s important to find ways to connect with other people in your niche. I’ve discovered quite a few bloggers and party shops on Instagram and in Facebook groups.
It’s beneficial to find people you connect with and support each other. I’ve collaborated with party shops to used their party printables and supplies in my party setups. Shops love it when you use their products in a creative way and share with your audience. It’s free advertising for them!
Follow Bloggers in a Different Niche
Don’t be afraid to step out of your comfort zone and interact with other bloggers who are in a difference niche then you. I’ve interacted quite a bit on Instagram with food and lifestyle bloggers and I’ve gained valuable relationships in the process.
3. Promote Your Party Blog on Social Media
Interacting on social media is a must if you want to build your audience and interact with others. I’ve connected my blog to Facebook, Twitter, Google+, Bloglovin’, Instagram and Pinterest. *Note: I put Pinterest in it’s own category, because it’s a search engine similar to google.
I’ve found that it’s the most effective to choose 2-3 of your favorite social media platforms and consistently share your blog posts and ideas. It’s important to post almost daily to keep your audience engaged in your topic.
I love using Instagram because it’s so visual. Since party styling is all about pretty pictures and ideas, this is the perfect platform for me.
Here’s a few post ideas to share:
-Seasonal & holiday ideas
-Behind the scenes of your work
Remember to use hashtags when you post! Hashtags help your post to get discovered by others. I often use hashtags such as #partystyling, #partythemes, #partyblogger, #lifestyleblogger, #partyplanning, #partyideas.
It’s beneficial to comment on other party bloggers’ Instagram posts and look for ways to help each other out. It’s so important to build relationships with others in the same niche!
Facebook isn’t my favorite social media platform but I’ve found Facebook Groups to be extremely helpful in promoting blog.
Facebook groups are a popular way for bloggers to connect, promote content and share ideas with each other. I’ve joined several party related groups that have helped me to connect with party bloggers, discover new party ideas, and sometimes promote my blog.
Here’s a few party related groups I would recommend.
I’ve really enjoyed this group and it was my first introduction to Facebook party groups. This group is for anyone who loves parties or events! This group gives you the opportunity to connect with others, share ideas, collaborate and share your work. I’ve connected with a few other party bloggers and stylists since I’ve joined! (Over 200 members)
This group is the perfect place to connect with other party bloggers! When I first started my party blog, it was very hard to find people to connect with. This group is growing and has over 50 members. You can share your latest party posts, collaborate with others, promote once a week and build relationships here!
This group makes it easy for bloggers to find party related blog posts to add to their party round ups. A round up is just a collection of links and images to other bloggers’ posts. All you need to do is state that you are looking for say, “Valentine’s Day Parties” and other bloggers can leave a link to their post in the comments. Be sure to read the group rules before you get started. (Over 40 members)
Non-Party Related Groups:
I’ve tried out several generic Facebook groups for bloggers, and this one has been one of my favorite so far. If you join, you will find daily threads where you can promote your blog posts through social media. (Twitter, Instagram, Pinterest etc.) This group is makes it so easy to boost your blog and grow your audience. (Over 25,000 members)
Pinterest is a great way to promote your blog and I’ll touch on this more further down. This group gives you a place to share your own group boards and ask others to join. You can also request to join other peoples’ group boards. (Over 10,000 members)
This group is great if you like to promote your blog using Pinterest. Every day, there are new threads to share your Pinterest pins and get new followers on Pinterest. (Over 6,000 members)
Similar to Instagram, you can use hashtags to help others find your content and ideas. I’ve found that the more I retweet and the interact with others, the more other people respond to my posts.
4. Pin on Pinterest
If you don’t have Pinterest for your blog, I highly recommend starting to use this platform right away! Most of my blog traffic comes from Pinterest and I’ve learned a few valuable tips to get you started.
Update Your Pinterest Profile
To start out, I linked my Pinterest profile to my blog and created a business account. Then I started boards that related to my blog such as party themes, gift ideas, holiday inspiration, DIY party ideas, and more. Feel free to check out my Pinterest profile here.
Create Quality Pins for Your Blog
When I’m finished writing a blog post, I always add a pin to bottom of the post for others to repin on Pinterest. I create all my pins on Canva, a free design program that allows you to create pins and add your own pictures and fonts.
When I design pins for my blog, I make them to be 735 x 1200 pixels (or longer), which is a pretty common size.
*Helpful tip: Create 2-3 different pins for each blog post to get a better chance for repins. Add one pin to the bottom of your blog post and upload the others straight to Pinterest.
Pin High Quality Pins
Although it’s important to pin from your own blog, you should also be pinning other peoples’ content. It’s important to pin clear and vertical images to get the highest chance of a repin.
Follow other bloggers in your niche and repin their content. Connecting with other bloggers is so important if you want to be a successful blogger!
Join Pinterest Group Boards
Pinterest group boards are similar to regular boards. The only difference is that the board creator can invited other people to join in and pin to their board.
A great resource to find group boards is pingroupie.com. This website is amazing because you can search for Pinterest boards from pretty much any category.
To make it easier for you, I’ve put together a list of my favorite party & holiday group boards if you are interested!
Create Your Own Group Boards
Pingroupie gives plenty of options for group boards but sometimes they don’t have what I’m looking for. Here’s a few of mine that you can follow or request to join if you are interested!
What is Tailwind? Tailwind is a Pinterest scheduler that repins your Pinterest pins to your boards at optimum times. As you can see in the chart below, Tailwind really increased my Pinterest viewers in just a few weeks!
You can sign up for a FREE month of Tailwind here! If you sign up using my links, you will receive a free month of Tailwind, and I’ll receive a $15 credit! Thanks for your support!
Get Started With Tailwind
After you’ve joined Tailwind, it is super helpful to download the Tailwind Chrome Extension. This is fairly easy to add once you sign in to your Tailwind account.
When you arrive at your Tailwind dashboard, click on Publish<<Scheduled Pins on the left hand side. You will find your Tailwind schedule and can click on the Chrome Extension in the top right corner.
Join Tailwind Tribes
Tribes are very similar to group boards on Pinterest. A tribe is a group of people who pins similar content to that specific tribe. You might have a tribe for DIY crafts, recipes, travel, or pretty much any other topic you can dream up.
Join Tailwind Tribes
Click on tribes on the left side of your dashboard. If you don’t know where to start, Tailwind has a search bar at the top of the page to help you search for the desired topic.
Once you’ve joined a few tribes, be sure to read up on the tribe’s rules and repin other peoples’ content! In order to start pinning to Tribes, go to Pinterest and use your Tailwind Chrome Extension to schedule pins.
Create Your Own Tribe
On your Tailwind Dashboard, click on Tribes<<Create New Tribe (the green button the top left). Write in the tribe details and rules and invite your friends to join!
5. Build Your E-mail List
Building an e-mail list is such an important part of growing your audience. If people join your e-mail list, they will receive updates and the latest news from your blog and keep them coming back!
Sign Up for Mailchimp
To start out, I chose Mailchimp which is the world’s largest e-mail marketing platform. They offer their services for FREE for up to 2,000 subscribers. I’ve been really impressed with Mailchimp so far and it’s very easy to use with various e-mail templates options.
Create a Freebie
If you’re interested, you can create a “freebie” to give away to people who sign up for your e-mail list. A freebie is a free document like a cheat sheet, checklist, worksheet, e-book, or PDF file.
Thanks so much for reading along! What ways do you promote your blog? Let me know in the comments! Have a great week!
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Photo courtesy: MiStockShop
This post may contain affiliate links. This just means that if you click on a link and buy a product, I receive a small commission with no expense to you. Read my full disclosure here.